Great British Summer Savings along the Great West Way

The UK Government's Great British Summer Savings scheme starts this week! From 25 June to 1 September 2026, there will be reductions on VAT from 20% down to 5%! Visitors travelling along the Great West Way can save during the summer holidays, with these discounts applying to a range of family-friendly activities, attractions and children’s meals between London and Bristol. Below is a list of places to visit along the route, that are offering discounts on admissions, plus other percentage off experiences!

Historic Attractions between London and Bristol

Stretching from London to Bristol and reaching to surrounding areas, the Great West Way is home to centuries of rich heritage, from its royal landmarks along the River Thames, to Cotswold villages where time has stood still. Discover more and save during your next visit to some of the most well-known sights along the Great West Way!

Save during your next visit to Stonehenge

Probably the most iconic of attractions in Wiltshire, and one that shares the most history, is Stonehenge. Standing impressively in south Wiltshire, this World Heritage Site has been a fascinating mystery for centuries. It’s surrounding remains of ceremonial and domestic structures are even older than the monument itself!

Dive into this historic landmark between now and September 1^st to receive discounts on entry to Stonehenge. Plus, if you book in advance, get an additional 15% off all tickets!

Explore Salisbury Cathedral

Located within easy reach of the Great West Way, Salisbury Cathedral has been a place of worship, welcome and hospitality for over 800 years. Its Spire is the tallest in the country, rising to a breath-taking 404ft! Explore the surrounding Cathedral Close before stepping inside its historic walls, where visitors can walk around the main building and cloisters, not forgetting the exhibition room which holds one of only four surviving original 1215 Magna Carta!

This summer, Salisbury Cathedral are offering discounted prices on admission and tour tickets, in support of the Great British Summer Savings scheme.

Kelmscott Manor

Located in the stunning Cotswolds National Landscape is Kelmscott Manor, the iconic country home of William Morris; poet, craftsman and the founding father of the Arts and Crafts movement. This Grade I listed house was loved by Morris as a survival of traditional craftsmanship in harmony with the nearby village and surrounding landscape, lying towards the upper reaches of the Thames!

This Summer, Kelmscott Manor are offering reduced prices on family and children’s tickets. Book now to explore the Manor’s outstanding collection from early 17^th Century furniture to paintings and more!

Discounts at The Roman Baths

Located in the World Heritage City of Bath, towards the western end of the Great West Way route, is the well-known Roman Baths. Here, the Romans built a magnificent temple and bathing complex on the site of Britain’s only hot spring, which still flows with natural hot water today!

Ticket prices are already VAT exempt at The Roman Baths, but during this Summer, visitors can save up to 50% with a family ticket. This Bath attraction has also introduced £1 tickets for UK visitors receiving Universal Credit, Pension Credit, or Employment Support Allowance. Further information can be found here.

Museums and Zoos

Learn more about all that the Great West Way has to offer with a range of museums and wildlife parks peppered along the route.

Save at Wiltshire Museum

Centrally located along the Great West Way is Wiltshire Museum. Here, visitors can discover gold from the time of Stonehenge, find out more about ancient Wiltshire, and explore displays and exhibitions around the county’s history from earliest times to the present.

Wiltshire Museum is delighted to support the Great British Summer Savings scheme, with discounts on all ticket categories, including free entry to children under 18 from now and throughout the summer holidays! Further information on all discounts can be found here.

Mary Shelley’s House of Frankenstein

In line with the VAT reduction across the summer, Mary Shelley’s House of Frankenstein have chosen to give all savings back to visitors. From 25 June – 1 September, prices on general admission and The Frankenstein Experience will be reduced!

Summer Savings at Longleat

Explore a world of adventure at Longleat this Summer, from their famous Drive Through Safari, to the Jungle Kingdom where you can feed rainbow lorikeets and much more!

Select their summer savings tickets to receive discounts on both Adult and Child tickets, starting from £26.20. There will also be reductions on children’s meals, this offer will automatically be applied at the till.

Get out in Nature this Summer

Great West Way is home to a world-class collection of gardens, parks and national landscapes. This summer, stay cool in the shade when visiting some of the most iconic outdoor spaces, whilst also saving money on your entry during the Great British Summer period.

National Trust along the Great West Way

This summer, visitors can enjoy a day out for less at National Trust properties between London and Bristol, including Stourhead in Wiltshire and Prior Park in Bath. Better yet, with the Summer of Play activities and games taking place, now is the perfect time to visit with the whole family!