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Helping You Sell the Great West Way

England’s Great West Way is so much more than a collection of different places to visit. It’s a connecting thread, bringing together not only the world-famous English sites, attractions and landscape but also the places and people that make up everyday England. Woven together, they form an important strand of England’s story. In this way the route delivers a concentrated essence of England and Englishness.

Why Sell the Great West Way?

With so much for your customers to experience along the route, here is a summary of information to help you plan intineraries and programmes.

“Your customers are never more than 10 minutes away from a point of interest”

- What is it? The Great West Way links London and Bristol with 500 miles of navigable routes and is based on one of the first Great Roads commissioned by the Kings of England.
- Who is it for? The Great West Way is for curious travellers searching for the real England. Those who want to explore further, delve deeper and uncover the essence of England.
- What is it like? Along the Way, everyday England rubs shoulders with world famous heritage.
- Why should I choose the Great West Way? The Great West Way offers an extraordinary variety of English experiences not found in any other part of the country.

Utilising our Ambassador Network

Our Ambassador Network plays a central role in connecting curious travellers with authentic experiences. Ambassadors share our vision and are passionate about England’s Great West Way, using the official Great West Way branding and storytelling to shre the route with visitors. Many have completed the welcome programme, equipping them to enage effectively with your clients and enhance their journey.

Within the Travel Trade Directory, you will find listings for Ambassadors and tourism businesses offering specialist tours, discounted rates and commissions. Some are new to working with the travel trade, but their products are highly relevant for your programmes. We encourage you to contact them directly to agree terms and explore collaboration opportunities.

Become an Official Tour Operator and/or Distribution Partner

We are eager to work in partnership with approved Great West Way Official Tour Operator and Distribution Partners. By developing, packaging, distributing, and selling Great West Way experiences, you gain access to a range of benefits designed to support your business:
- Allow use of the exclusive Great West Way name and visual identity in line with brand guidelines, including Great West Way marque.
- Provide you with the brand toolkit, including official messaging and access to online photography library and videos.
- Your inclusion in and access to the Travel Trade toolkit including the Travel Trade Directory, itineraries etc.
- Provide you with a direct link to your own website from the Official Tour Operator & Distribution Partner website page
- Connect you with tourism supplier Ambassador businesses and destinations for future contracting
- Invitation to Great West Way Marketplace - supplier/ buyer 1:1 meeting event
- Offer you one to one support for itinerary planning and distribution
- Distribute any Great West Way programmes via our B2B and B2C channels where applicable.
- Offer you and your sales team the opportunity to attend educational familiarisation visits.
- Provide you with regular Great West Way Travel Trade newsletters and updates
- Inform you of upcoming marketing and business opportunities where applicable
- Work in partnership to help support Official Tour Operators & Distribution Partners to present the Great West Way in a clear and consistent manner in line with the brand guidelines

Please complete and return the Official Tour Operators form to flowallace@GreatWestWay.co.uk. If your business doesn't qualify as and Official Tour Operator please get in touch to discuss becoming a Distribution Partner.

Number of results:

Number of results: 213

, currently showing 64 to 84.

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University of Bristol Botanic Garden

Address

The Holmes, Stoke Park Road, Stoke Bishop, Bristol, BS9 1JG

Telephone
+44 (0)117 428 2041

botanic-gardens@bristol.ac.uk

Stoke Bishop, Bristol

Discover over 4,500 stunning plant species, including rare and threatened plants, in this huge University collection

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Cheddar

Address

Cheddar, Somerset, BS27 3QF

Cheddar

A village 25 miles from Bath, famous for its cheese and cliffs

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The Apartment, Bath

Address

7a Sussex Place, Widcombe Parade, Bath, BA2 4LA

Telephone
+44 7814 521804

stay@apartmentbath.com

Bath

A gorgeous two-bedroom holiday home with a contemporary interior in central Bath, where period features complement the latest technologies. Bath Life Awards 2019 Finalist, a personalised welcome and memorable stay await you in this luxurious home…

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We The Curious

Address

Anchor Road, Harbourside, Bristol, BS1 5DB

Telephone
+44 (0)117 915 1000

info@wethecurious.org

Harbourside, Bristol

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Savouring Bath

Address

Bath

Telephone
+44 (0)1225 425843

hello@savouringbath.com

Price
Price £85.00 Activity

Bath

Discover Bath using your taste buds on a culinary walking tour.

Price
Price £85.00 Activity

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The Langley

Address

Uxbridge Road, Iver, Slough, SL3 6DW

Telephone
+44 20 7236 3636

info@thelangley.com

Slough

Timeless Luxury. A world apart!

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Hobbs of Henley Boat Trips

Address

Station Road, Henley-on-Thames, Oxfordshire, RG9 1AZ

Telephone
+ 44 (0)1491 572035

marketing@hobbsofhenley.co.uk

Henley-on-Thames

Hobbs and Sons Ltd (now named Hobbs of Henley Ltd) was established in 1870 and has continued to provide the finest hospitality afloat to its patrons.

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Roman Baths

Address

Roman Baths, The Pump Room, Abbey Church Yard, Bath, BA1 1LZ

Telephone
+44 01225477785

romanbaths_bookings@bathnes.gov.uk

Price
Price £22.50 to £86.00 Per Ticket

Abbey Church Yard, Bath

Epicentre (and raison d'etre!) of the Heritage City.

Price
Price £22.50 to £86.00 Per Ticket

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Swinley Bike Hub

Address

The Look Out Discovery Centre, Nine Mile Ride, Bracknell, Berkshire, RG12 7QW

Telephone
01344360229

Bracknell

Hire a bike and explore Swinley Forest on the green , blue and red trails fit for all the family.

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Teashop by the Canal

Address

The Stone Building, The Wharf, Newbury, Berkshire, RG14 5AS

Telephone
01635 522609

theteashopbythecanal@gmail.com

Newbury

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The Matthew

Address

Princes Wharf, Wapping Road, BRISTOL, Avon, BS1 4RN

Telephone
+44 (0)117 927 6868

info@matthew.co.uk

Wapping Road, BRISTOL

Replica of John Cabot's 1497 ship that he used to discover Newfoundland, which is open for visits and cruises around the harbour

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Best Western Plus Angel Hotel

Address

Market Place, Chippenham, Wiltshire, SN15 3HD

Telephone
01249 652615

reception@angelhotelchippenham.co.uk

Price
Price £79.85 to £144.85 Per room (breakfast included)

Chippenham

Hotel

Five miles from the M4 between Bath and Swindon, this 400 year old coaching inn has been extended to include a gym, indoor pool, courtyard garden, bedroom wing and stylish new brassiere, bar and lounge, the hotel has car parking onsite.

Price
Price £79.85 to £144.85 Per room (breakfast included)

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The Tutti Pole

Address

3 High Street, Hungerford, Berkshire, RG17 0DN

Telephone
01488 682515

fiona@thetuttipole.co.uk

Hungerford

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Meadowbank House Bed & Breakfast

Address

Meadowbank House, Medbourne Lane, Liddington, Swindon, Wilts, SN4 0EY

Telephone
01793 791401

jhowes@meadowbankhouse.com

Price
Price £90.00 to £115.00 Per room (breakfast included)

Liddington, Swindon

Ideally situated for walkers and guests wanting to explore historic Wiltshire and the AONB. A peaceful, rural setting yet close to transport links (M4) and pretty market towns.

Price
Price £90.00 to £115.00 Per room (breakfast included)

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Britain’s Best Heritage Tours

Address

16 Norton Bavant, Norton Bavant, Warminster, Wiltshire, BA12 7BB

Telephone
44 (0)7739 667543

hello@bbhtours.co.uk

Warminster

Chauffeur-driven car tours of England's South West in a luxury vehicle with a Blue Badge Guide ( England's most prestigious tourism qualification). Salisbury Cathedral, Stonehenge, Avebury, Salisbury Plain, Cranborne Chase. Specialist areas included…

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Atwell-Wilson Motor Museum

Address

Downside, Stockley Lane, Calne, WILTSHIRE, SN11 0NF

Telephone
01249 813119

enquiries@atwellwilson.org.uk

Price
Price £4.00 to £10.00 Per Ticket

Calne

Motor museum with vintage, post-vintage and classic cars, including American models. The Museum also houses an impressive collection of Lorries, Motorcycles, Mopeds, Push bikes, a large selection of vehicle manuals and other archive material.

Price
Price £4.00 to £10.00 Per Ticket

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Castle Hotel, Windsor

Address

High Street, Windsor, Berkshire, SL4 1LJ

Telephone
01753 851577

H6618@accor.com

Windsor

Located in the heart of central Windsor, the Castle Hotel, Windsor is directly opposite the Sir Christopher Wren's Guildhall & The Queen's weekend getaway Windsor Castle. The Castle Hotel sits majestically on the Windsor high street offering guests…

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The Jane Austen Centre Bath

Address

40 Gay Street, Queen Square, Bath, BA1 2NT

Telephone
+44 01225 443000

contactus@janeausten.co.uk

Price
Price £6.50 to £35.00 Per Ticket

Bath

All things Austen-related!

Price
Price £6.50 to £35.00 Per Ticket

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Thames Lido

Address

Napier Road, Reading, Berkshire, RG1 8FR

Telephone
01182070640

spa@thameslido.com

Reading

The Thames Lido is an urban retreat open all year round offering spa days and swimming memberships along with a strong Spanish and Mediterranean feel restaurant and tapas bar.

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Sally Narrowboats

Address

Bradford On Avon Marina, Trowbridge Road, Bradford on Avon, Wiltshire, BA15 1UD

Telephone
0117 3041122

bookings@anglowelsh.co.uk

Bradford on Avon

Week and day hire, skippered cruises and canoe hire.

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Woolley Grange Hotel

Address

Woolley Green, Bradford on Avon, Wiltshire, BA15 1TX

Telephone
01225 864705

info@woolleygrangehotel.co.uk

Price
Price £130.00 to £450.00 Per room (breakfast included)

Bradford on Avon

17th century stone Manor House set in open countryside, within walking distance of Bradford on Avon and 8 miles from Bath.

Price
Price £130.00 to £450.00 Per room (breakfast included)

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